I don't want to be a content machine
some thoughts on content production vs creativity vs mental health
Recently I’ve been mulling over how I’d like to run this Substack going forward. Sometimes I have stern words with myself and say: “Get yourself together, you need to write something every other week if you want people to keep subscribing”.
But the truth is, there just isn’t enough new or interesting - or plain well thought-through - stuff I can say that often. I sure think a lot about a lot of things - all the time - but it takes time to read up, and to digest, and to connect the dots in the way I most enjoy - and in the way that seems to resonate the most with people who read what I write.
I also don’t want to keep saying the same stuff over and over again (for example, I went to write a post about my changing definition of success and then realised I already wrote about that last year, and not much has really changed since then; same goes for this post about creative burnout and doing nothing). I don’t want to just churn out content for the sa…